SHIDU NEWS

In May 2022, SHIDU launch the special “Glory series”products on its tenth anniversary, to commemorate that SHIDU has been established for ten years.

SHIDU was formally established in Shenzhen in 2012. From the first self-developed product FM wireless voice amplifier. SHIDU now owns 100 kinds of products,

and more than 111 domestic and foreign technology patents. 

SHIDU has experienced many difficulties and obstacles in the past ten years. It's been a decade of breaking through, a decade of idealists, 

and a decade of changes in the audio industry.

As the pioneer of Audio brands in China, SHIDU has been making firm steps towards becoming the most influential audio brand in China, 

and has now become a leading enterprise in the industry.

“SHI” is Chinese pronounce of “ten”. In China culture ten is the ultimate of things means "quality, value, perfection and dream", 

and also represents every new beginning. The reason for using it as a name is that they want to create an era of their own. SHIDU now is well-known in the audio industry, 

one of the important factors is SHIDU’s strong corporate culture and philosophy. We advocate change for communication, change for reality and change for dreams. 

Only by speaking out can we achieve ourselves, the organization and the enterprise. This culture also forms a special internal culture from top to bottom, 

which makes the company unite as one. A group of people accomplish the same goal and do the same thing with the same idea, and participate in the future and develop the company together. It has become a stage for the team to achieve and prove themselves.

SHIDU now has a stable team of more than 200 people and more than 50 professionals with high professional titles. Under the leadership of the founder Miss. Shao Yanfei, 

they have achieved a proud sales performance for SHIDU and laid a solid foundation for SHIDU in the industry.

The brand concept of SHIDU not only affects the team, but also their agents and users. SHIDU now has more than 200 stores 

and more than 6,000 outlets in every province in China.

The complementary relationship between online and offline services and sales can be broken through by a wide range of exclusive stores and outlets, 

so as to realize the full closed-loop mode of online and offline services, establish better user experience and consumption scenarios, and provide users 

with better purchase and after-sales services.

This sales model for SHIDU has accumulated more than 20 million consumers. The competitiveness of our company is made by our strict on product quality and ability of innovation，

but not in a low price at the expense of quality. SHIDU do not rely on low price but win the market by give the right of choice to end consumers, and to agents.

SHIDU did not stop for the current results, but has a higher goal. China's audio market used to be dominated by international giants, who made most of the profits, 

while domestic producers were walking on eggshells, earning a meager profit from OEM processing.

SHIDU want to break this market pattern, not only to be strong, but also with industry enterprises to let Chinese audio go out.

Since its establishment, it has taken scientific and technological means to promote the healthy development of industry standards as its own responsibility, 

and took the lead in proposing power batteries and applying them to products.

SHIDU adhere to the consumer as the center, adhere to product as the core, insist that products should more in line with user’s needs. 

SHIDU has invested a lot of manpower, financial and material resources in research and development. 

SHIDU established 9 international production lines, with strict standards for product development and quality. SHIDU now has trade relations 

with more than 68 countries and regions, let the world see the rise and development of Chinese audio industry, made its own voice for the Chinese independent national brand.

Ten years is neither too long nor too short. Ten years is enough to make a big difference in an industry and a brand. 

After ten years of continuous changes and progress towards a better direction, SHIDU has insist its feelings and belief in China's audio industry. 

SHIDU is constantly challenging itself, making unremitting efforts to make good products and striving to pursue its dream.